Joe Public Doesn't Care About Your Hospital

Type
Book
Authors
ISBN 10
1605440108 
ISBN 13
9781605440101 
Category
healthcare  [ Browse Items ]
Publication Year
2011 
Publisher
Pages
180 
Description
Hospital and health system marketers are facing unprecedented pressure to demonstrate results while facing dramatic changes in their industry. To meet those challenges, marketers must boldly break the bonds of the past and move forward in new and better ways. This book, by well-known healthcare marketing expert, speaker and author Chris Bevolo, serves as a call to arms for marketers to step up and transform healthcare marketing. - from Amzon 
Number of Copies

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